The internet has more than 3.10 billion users, but your objective (unless you are a rock star) does not have to be to reach all this universe of users. You…
Did you know that neuro-marketing is the field of marketing research that studies consumer’s sensors as motor, cognitive, and affective response to marketing stimuli? It may sound confusing, but it…
Many businesses, especially those that understand the importance of social media and trends, are always looking to update their brand identity and online image. Every year we see new graphic design trends,…
As marketers we know all about the 4 P’s (price, place, product and promotion), Kotler marketing concepts and how marketing is changing the world. But lets stop kidding you are…
Your web site and social media profiles are your customer’s first impression of your brand. 81% of shoppers make online research before they make a purchase and 60 % begins by…
Bad comments and reviews can be discouraging for all business owners. But if you think twice, they can be your best way to know what is not working inside your…
When we start building a social media plan or strategy, we expect results and success, but you can define these words in many different and valid ways… A strategy for…
Recent studies confirm that there are more than 2.3 billion active social media users. But, you might ask yourself in what social media are they active? Facebook? Twitter? Instagram? All…
Being active on social media is essential because your current and potential customers are there. But if you want to keep your social media accounts up to date and at…